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4/23/2012 -
Worthwhile Connections
I have a confession to make. I like to be liked. Being retweeted is joyous. And someone pinning my work is a sort of validation. But I’m learning that... read more -
2/22/2012 -
What's the Worst That Could Happen?
Every Sunday night I participate in a Twitter chat with health care experts. Each is wrestling with the same question, can I or how can I be... read more -
12/9/2011 -
Finding Hope thru Social Media
The most important part of your social media presence is not what your hospital or practice has to say, but what your patients have to say –... read more -
9/28/2011 -
The Web Isn't Dead But Your Website Is
In an on-the-go world where apps own every conversation and Facebook is the Internet, you have a website that might best be described as a... read more -
9/26/2011 -
Facebook Updates: Your Brand
Like it or not, the new features unveiled at F8 will change the way you share and receive updates from your friends and connections. But Addie... read more -
5/10/2011 -
On Your Way to a Livable Brand
Your brand has a potential army of credible, unpaid spokespeople willing to work on its behalf. They are the same group of people who... read more -
4/28/2011 -
You're a Brand
You’ve just about exhausted your library of clever things to say when you hear someone call from across the room, “Hey, timbigfish! So glad to meet... read more -
3/20/2011 -
How Business on Facebook is Like Jr. High
The guy in the audience asked, “how come there is no published formula for success on Facebook?” My answer was, “because nobody defines success in... read more -
2/10/2011 -
It's Personal
So, Facebook messed with your business page today and you’re bent. Just one more sign that you still don’t get it. It’s not about business. It’s... read more -
2/3/2011 -
Facebook and The Super Bowl
This weekend hundreds of millions of people will gather in family rooms and around party platters with smartphones in-hand and the Super Bowl on the... read more -
2/2/2011 -
Tracy Morgan Loves Your Work
I recently received a handwritten love note from a customer. She raved about working with our team and ended her thoughts with “I love Bigfish.” It... read more -
1/12/2011 -
The Truth of a Rumor
"Facebook will close its doors on March 15th," according to the rumor run rampant last week. And as unlikely a rumor as it is, there is one sure truth... read more -
12/15/2010 -
People or Search Engines?
Here's a little something to contemplate as you think about your relationships with customers, members or patients in 2011, "Do I believe that... read more -
11/29/2010 -
Like: The Search for Relevance
I’m tired of Google search. It’s had a nice run. But I just can’t rationalize betting my marketing budget on a technology that uses yesterday’s math... read more -
11/21/2010 -
Mobile: Everything All the Time
I'm not a numbers guy but there are some numbers that shouldn't be ignored. Like these: Nielsen reports that 150 million smartphones will be in use by... read more -
10/28/2010 -
Yeah You're Different
How much longer will you subscribe to the notion that business customers aren’t using social media? Or, that the way B2C companies use it is... read more -
10/25/2010 -
Get Over Yourself
This weekend I saw “Social Network” (the movie) and knocked around a small artisan town. The two combined reminded me of a lesson as old as Dale... read more -
10/13/2010 -
Like It or Not It's All About Like
We started this year saying that someday your customer’s preference would dictate your company’s search engine relevance. That someday has come. The... read more -
9/30/2010 -
Small Biz Brand in Transition
Today I met with a business owner whose company is solidly positioned – in the past. She knows it and wants to do something about it. That puts her a... read more -
9/13/2010 -
Instant Search. Instant Irrelevance.
Google, guess what? I’m really less interested in how fast you can find a match for my search than I am in finding the most relevant match. So, I’m... read more -
8/20/2010 -
Facebook Places Means Goodbye FourSquare. Google Beware.
Facebook is at it again. Just when you had become Mayor of the local coffee shop, Facebook Places kills the app that brought you to power. It won’t be... read more -
8/15/2010 -
The Next Big Thing
What do Facebook posts, tweets, YouTube videos, saved searches, cloud-based email subject lines and all manner of other Participation Age activities... read more -
7/11/2010 -
You Still Need a Website
Apparently virtual kitty cats, beer pints and roses aren’t profitable enough to satisfy Facebook’s virtual ROI goals. So, they are closing the Gift... read more -
7/4/2010 -
Whose Face is This?
It's the newest Facebook feature but there is more to it than meets the eye. This holiday weekend found me near the pool but never far away from my... read more -
6/27/2010 -
Like Matters Now
Guess what? Facebook has confirmed that "all Open Graph-enabled web pages will show up in search when a user likes them.” Some call this a tactic in... read more
Follow Bigfish on Twitter
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Don't miss out on connections available through the convenience of a smartphone. Mobile isn't an option. It's everything. #mobile
10:17 AM May 17 from web -
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Most smartphone users check their devices an average of 34 times a day. Does your business/organization have an effective mobile presence?
11:44 AM May 16 from web -
Users expect their mobile experience to be as good as their desktop experience. http://t.co/7terzBDV #mobile #design
10:41 AM May 15 from web -
46% of American adults own smartphones. Somewhere in that percentage you'll find your prospects, patients, members. Will they find you?
11:20 AM May 14 from web
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